Service Legends

from inspiration to implementation

 

Book cover - hardcover

Nigel Barlow explores how a deeper understanding of the customer's human needs is necessary to inspire their loyalty. He tackles provocatively and with insight such vital but under-exploited topics as the deeper psychological, creative, and spiritual approaches that are necessary to build a service legend.

"This book is simply brilliant! Is there anything left to say about superior customer service? The answer is obviously a resounding 'yes.' This book proves it!"
Tom Peters

Buy the book at amazon.co.uk

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Paperback edition available:

Book cover - paperback

 

"Not only did you entertain, but you have clearly rammed home some important messages. Many thanks for all your efforts."

Paul Holt, Personnel and Public Relations Director
Focus 2001 Management Conference, for BICC Cables

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